Industrial digital economy - B2B platforms

Tasks

Digitization and data are of rapidly growing importance for the European economy. Online platforms play a special role here. In their function as intermediaries, they promote new business models. B2B and B2B2C platforms play a central role in the process of digitization in the German industry: in mechanical engineering, the steel industry or the intelligent connection of millions of devices. Within the scope of the study „Industrial digital economy – B2B platforms“, the current state of economic research is illustrated. Consequently, the scientific analytical framework is applied to selected concrete examples that are representative of the respective platform segments. These case studies serve to illustrate how competition works in practice and how value is generated within the platform ecosystem.